Intel-based ASUS ZenFone Launches Across Asia

This month, ASUS is introducing the new Intel-based ASUS* ZenFone* line of smartphones in markets across Asia. The products are rolling out in China, Taiwan and across South East Asia with more countries launching in coming weeks.

The new ZenFone series delivers stylish and affordable Android phones in 4”, 5” and 6”sizes, with multiple

ASUS ZenFone 4
ASUS ZenFone 4

color choices. Packed with features, each ZenFone boasts the great performance and battery life of our Intel® Atom™ processor Z2580 (“Clover Trail+”). Intel’s processor provides the ZenFone with a snappy and smooth response time, great graphics for game play and video playback and a compelling Android application experience.

Intel works closely with both Google* and ASUS to assure an optimal experience on Intel architecture (IA). Intel Architecture provides a great experience for nearly all Android applications, and we’ve doubled down on efforts to make it even better. In fact, Intel is a leading contributor to the Android Open Source Project (AOSP), and we actively work with software developers to provide tools and support resources to help them easily port, develop and test native Android applications for IA devices. More information about these tools like the new Intel® Native Development Experience (Intel® INDE) can be found on our Android Developer Zone website.


With the introduction of the Intel-based ZenFone, ASUS is offering affordable choice, style and flexibility for every lifestyle. Our decade-long collaboration with ASUS spans products ranging from motherboards, desktops, Ultrabooks and 2 in 1s. Now, we’ve expanded our collaboration to deliver a full portfolio of ASUS tablets and smartphones built on Intel. The introduction of the new Zenfone series is just a taste of more to come!

**Other names and brands may be claimed as the property of others. 

Published on Categories IDF, Mobile Devices, Wireless

About Chris Walker

Chris Walker is the general manager for revenue platforms for tablets in Intel's Mobile & Communications Group. In his current capacity, Chris is responsible for product line management; OEM design wins, and platform roadmaps; and the P&L for the application processor business targeting tablets and volume 2-in-1 devices based on the Atom architecture. Chris has been with Intel for more than 20 years with various operations, finance, product marketing and business development roles. Chris holds his BS in Industrial Management from Carnegie Mellon University and lives in Silicon Valley.