SALES AND MARKETING GROUP. Michael Bates is a pioneer in customer-facing smart energy solutions and serves as Global General Manager of Intel’s energy vertical. For more than 25 years, he has worked at the leading edge of new concepts and business models in distributed energy, and the intersection of traditional energy and technology. He has collaborated with global utility, energy and technology leaders to drive forward economically viable and sustainable energy models. Michael’s mission at Intel is to create business value through the adoption of advanced solutions architectures that will transform the distributed energy revolution.