In a flurry of news coming out of IFA, the annual tech fest in Berlin, Germany, there seems to be at least one exciting theme emerging: the up-and-comer “convertible” design for computing devices. It’s a PC, then it’s a tablet, then it’s back to a PC. (or vice versa if you choose!) The industry is bringing the best attributes of these platforms together. And based on the news today, there is a ton of variety to choose from depending on your design preferences and how you’ll use it – and of course there are different price ranges, sizes, weights, battery life and more.
For Intel, this is really exciting. Our investments in the eco-system for Ultrabooks have provided an important stimulant to drive innovation in computing. We’re excited about the additive effect this has had in the development of Ultrabook convertible designs and think it has tremendous potential to bring many of the best attributes of these platforms together. The Lenovo Yoga, Toshiba Satellite U925t , Sony VAIO™ Duo 11, ASUS TAICHI, and Dell XPS Duo 12 convertible Ultrabook are just a couple of examples of these beautiful devices. Why should you go for an Ultrabook convertible? Think of it as a device that gives you what you need premium, secure, powerful, productivity first, combined with with an excellent tablet option that gives you want in fun, lightweight design with cool apps.
Want more of a tablet for surfing and consuming online content, but nice to have PC or “creative mode” option? Check out the ASUS Vivo Tab, HP ENVY x2 and Samsung Series 5 Slate. These are all tablet convertibles – a consumption device with an intensified focus on battery life and portability. Intel has more than 20 Intel® Atom™-based tablets and convertibles running Windows 8 in the pipeline.
And let’s not forget touch for the traditional clamshell Ultrabooks and laptops. IFA attendees – and in a few short weeks consumers – are seeing how touch will enhance computing experiences: it’s so intuitive, even on a clamshell, that after just a few minutes it feels completely normal, in fact – preferred – to reach out to the screen instead of grabbing the mouse or trackpad.
The real winner here is the consumer with more choices based on how they want to use their new device. These choice of devices give people a range of performance and flexibility to do everything people want, and maintain compatibility with millions of existing software titles and peripheral devices that people count on today.
Tomorrow when the doors open at IFA, Intel will show off 60 different Ultrabook models from a number of our partners. These systems are part of the next wave of devices powered by 3rd generation Intel® Core™ processors and enable more choices in style and design while delivering increased responsiveness, improved power efficiency, greater security and up to 2x better media and graphics over previous generations.
If you’re at IFA, stop by our booth at Hall 23, Stand 103 to see the world’s largest showcase of Ultrabooks powered by Intel Core processors in convertible and clamshell designs, as well as and the latest tablet and convertible devices powered by Intel® Atom™ and Intel Core processors.