posted by Nancy Bhagat on July 31, 2007
Intel’s intent of our ad titled “Multiply Computing Performance and Maximize the Power of Your Employees” was to convey the performance capabilities of our processors through the visual metaphor of a sprinter. We have used the visual of sprinters in the past successfully.
Unfortunately, our execution did not deliver our intended message and in fact proved to be insensitive and insulting. Upon recognizing this, we attempted to pull the ad from all publications but, unfortunately, we failed on one last media placement.
We are sorry and are working hard to make sure this doesn’t happen again.
Nancy Bhagat Vice President, Director of Integrated Marketing
posted by Nick Knupffer on July 24, 2007
This quarter will see the launch of Intel’s latest MP platform codenamed ‘Caneland’. MP means ‘multi-processor’ and refers to servers that can support 4 or more processors. Caneland is the platform name and is composed of the Tigerton processor and the Clarksboro chipset. First publicly demonstrated in October of 2006 and based on Intel’s Core microarchitecture, Caneland is expected to be the world’s 1st quad-core volume MP server platform in the market.
I caught up with Kirk Skaugen, Intel vice president and General Manager of the Server Products Group last week and asked him some questions about Caneland. See the video here:
Kirk spoke openly and frankly and gave out quite a lot of new information; mentioning that Caneland has been shipping since June, talked about how we expect Caneland’s 16 cores to double the performance of our previous MP offering on some workloads. Kirk also gave glimpses into what to expect next year from Intel in this slice of the market.
The Tigerton processor will top out at a frequency of 2.93GHz and will also come in a 50W low voltage flavour - making the prospect of very powerful and very dense blade servers a delicious reality.
Comments (11)
tagged: caneland, Core, processor, tigerton, Xeon
posted by Nick Knupffer on July 16, 2007
Intel just launched an Extreme Edition version of it’s Core 2 Duo line of mobile dual core processors. This coupled with the recent SLI notebook announcement from Alienware shows just how serious Intel is about upping mobile performance. Next year will also see battery friendly quad core CPU’s for notebooks, this news should excite Photoshopers everywhere.
Comments (6)
tagged: Core 2 Duo, Extreme Edition, gaming, mobile
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