Policy@Intel
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Accountable to You

David_Hoffman
Employee
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In just one week many of us will gather in Warsaw, Poland, for the 35th International Conference of Data Protection and Privacy Commissioners. The title of the Conference is Privacy: A Compass in a Turbulent World. The conference title causes me to remember the 23rd Commissioners Conference, which was in Paris. That gathering happened just two weeks after the terrorist attacks on New York, Washington and Pennsylvania. My eldest son was two months old, and the world felt all too turbulent. Very few Americans made it to Paris for that Commissioners Conference, but those who did were welcomed warmly. The event proved an excellent opportunity to discuss how the terrorist attacks would impact the world of privacy and data protection. I was fortunate to appear on a plenary panel where I could discuss Intel’s efforts to put in place privacy by design processes and our commitment to promoting both security and privacy.

Now twelve years later, I prepare to deliver remarks on another plenary panel at the Commissioners Conference. Once again, the event occurs at a time where continued dialogue about the roles of privacy and security is critical. Similar to twelve years ago, I plan on describing the importance of designing for privacy and how we have evolved our processes at Intel. Much has changed in twelve years, both in technology and in our collective understanding of how to translate policy to practical privacy protections for individuals. Models of privacy protection based solely on “Notice and Choice” are widely seen as having only limited practical impact. A world of mobile handset computing and big data analytics requires greater exploration of new ways to interpret the Fair Information Practice Principles. One Principle which continues to need examination is Accountability.

This need for focus on Accountability is the reason I am so pleased to see Marty Abrams leading the charge to deepen our understanding of the role “Appropriate and Accountable Use” can play to protect individuals. In a recent IAPP blog post that is well worth reading (attached), Marty announced his founding of a new non-profit privacy organization named the Information Accountability Foundation. I am honored to serve on the Board of Directors for that Foundation. Marty’s blog post describes his belief that privacy and data protection must embrace values and not just risk management. The Foundation will explore how organizations can make real their commitment, by investing in practices and processes to demonstrate they are living up to those values.

Marty’s work causes me to reflect back on the twelve years we have spent evolving Intel’s privacy and security processes. Intel strongly believes individuals need to be able to trust their use in technology to realize the benefits technology can provide. Our company has a forty year commitment to great engineering, exceptional manufacturing processes and quality technology. Security Safeguards has been one of the fundamental principles of data protection for over forty years. Along with energy efficient performance and connectivity, security is one of Intel’s three pillars of computing. As a global company, it is fundamental to Intel that individuals be able to trust that their devices are designed to protect their personal data. Intel works toward this goal, and stands ready to demonstrate that we are “Accountable to You”.

Accountability Is About Values for sharing