In the past, I’ve written about the complexity around communications and media channels. I’ve also talked about the growing importance of content. There’s another important angle to both of these areas which is how we are driving integration across … Read more
As I was driving this morning, I was thinking about how much has changed over the years for Marketeers. Just last week, I had a stimulating meeting with an agency that demonstrated, by their scope and investment areas, a clear … Read more
Dedicated time with my daughters is important, whether it’s walking around the neighborhood, reading books, or a bedtime ritual. The morning drive to school is also special time for me and my daughters. I find those 20 minutes in the … Read more
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