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A look back…

posted by Nathan Zeldes on June 29, 2007

Recently my co-blogger David and I have been interviewed in CIO magazine about our Infomania solution project. You never know where such a thing may lead… years ago I was similarly interviewed by Fast Company magazine, and to my amazement that had resulted in a flurry of inquiries that generated many connections, collaborations and friendships with like-minded practitioners from other organizations.

It is interesting to compare the two interviews, separated as they are by six years… the problem hasn’t gone away, but our understanding of its causes and manifestations has changed. In 2001 I wasn’t even thinking of the Interruptions part, only of the more obvious Email Overload; today we know that interruptions form a critical part of Infomania. Our approach to solutions has evolved a great deal too; we now plan on less preaching, more technology assist, and – if the pilots work well – “Quiet Time” arrangements to enable people to get some uninterrupted thinking time. Of course reality may dictate additional changes as we try all this out…

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