Results tagged “greenwashing”
It May be easy being Green, but speaking about it is NOT
posted by Gary Niekerk on May 19, 2008 at CSR@Intel
I presented at a small conference on Corporate Sustainability in San Francisco earlier this month on the challenges of marketing and communicating “green”. The presentation was a lot of fun and the audience was very engaged—we all seemed to have...
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tagged: bottlewater, csr, csrcommunications, green, greenwashing, sustainability
The color of money....maybe it's not so tough to be green.
posted by Dave Stangis on June 22, 2007 at CSR@Intel
Green buildings, green computers, greenwashing and greenbacks. Have you heard enough yet? I hope not - because I’m afraid you are going to be hearing a lot more for a long time. The temptation is high to search through a...
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tagged: climatechange, climatesavers, co2, csr, google, green, greenbuilding, greengrid, greenwashing, intel, stangis
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