Tag Archives: green

CONVERGENCE is 100% in Portland

All the buzz about energy and climate makes for an interesting backdrop to the SuperComputing ’09 conference that has converged on soggy Portland this week. Globally, according to Gartner, information and communications technologies are responsible for ~2% of global CO2 … Continue reading

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The Green Bank

I read an interesting article on an effort in the US to Charter a “Green Bank“. What’s also interesting is the author of the article sits on Intel’s Board of Directors – Reed Hundt. The goal of the Green Bank … Continue reading

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Can sustainability, green or CSR survive a recession? Take 2

The bad news…since Dave Stangis, former Director of CSR at Intel, posed this question almost a year ago, the economic environment has become much worse. The good news… Dave’s premise then was that CSR, Sustainability and Green aren’t supplements to … Continue reading

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My Biggest Disappointment at CES, Yet Again, Came in 500ml Packages

And now ladies and gentlemen, something completely different from the self-congratulatory, back-slapping, post-CES euphoria flooding the airwaves. Oh yes, there was amazing technology, amazing innovation and a sense of hubris in light of the economy and hard times all around.  … Continue reading

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Profile: Craig Barrett

Dr. Craig Barrett is the Retired CEO/Chairman of the Board of Intel Corporation and a leading advocate for improving education in the U.S. and around the world. He is also a vocal spokesman for the value technology can provide in … Continue reading

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It May be easy being Green, but speaking about it is NOT

I presented at a small conference on Corporate Sustainability in San Francisco earlier this month on the challenges of marketing and communicating “green”. The presentation was a lot of fun and the audience was very engaged–we all seemed to have … Continue reading

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It’s the little things, really

My boss’ boss sent us all an email. The content was important and I read it with interest, but what really caught my attention was this little graphic and tagline at the bottom:

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Can Sustainability, Green or CSR Survive a Recession?

I’ve seen this question quite a bit lately in all sorts of trade and business press. While I suppose it makes an interesting headline to some, the question makes absolutely no sense to me. It might be fair to ask … Continue reading

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The most important green: the green in my wallet

Canalysis.com published a study last year on consumers’ willingness to pay more for “green products”. As stated in their press release, Slightly more than half – 55% – of consumers agreed or strongly agreed with the statement: “I would pay … Continue reading

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Profile: Will Swope

William A. Swope is corporate vice president and general manager of Intel’s Corporate Sustainability Group. In this role, he is responsible for driving Intel’s environmental efforts in the areas of policy, operations and products. Swope works with stakeholders across the … Continue reading

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