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11/20/09: CONVERGENCE is 100% in Portland
All the buzz about energy and climate makes for an interesting backdrop to the SuperComputing ‘09 conference that has converged on soggy Portland this week. Globally, according to Gartner, information and communications technologies are responsible for ~2% of global CO2...
11/19/09: Changing Ideas to Reality
The 5th Annual Intel + UC Berkeley Technology Entreprenuership Challenge concluded tonight with “Ihealth” from Tsinghau University, China winning both the First Prize award of $25k and the People’s Choice Award. Second and third prize were respectively CaptchaAd and Zimplistic....
11/18/09: Leonid Meteor Shower, The 2009 Tech Awards - Part 1
When I heard that the Leonid meteor shower this year was predicted to be one of the most active in years past, I was determined to head out and catch the sight of the “shooting stars” myself. And boy was...
11/18/09: VOTE in the Education Challenge
Intel and the Wall Street Journal have sponsored a contest called the Education Challenge, where people have provided their perspectives on what can be done to improve students’ engagement with science and math curriculum in the U.S. Five finalists have...
11/03/09: IESC Kenya: Week 2: Computer 101 (Pre-School edition)
We got to Thika late Monday night after traveling all day from Rusinga Island and encountering the dreaded Nairobi rush hour traffic on Thika Road. We spent four days at the Karibu Centre run by Orphan’s Overseas. Karibu Centre has...
11/02/09: Intel Education Service Corps: Our First Two Months
What an exciting two months it has been for the Intel Education Service Corps! We launched the first pilot project in September when six employees from Intel’s Technology & Manufacturing Group (three from the US and three from Vietnam) went...
11/01/09: How Four Intel Volunteers Brought the Excitement of PCs to Remote Bangladesh
Intel Education Service Corps, Bangladesh - Week 2 Four Intel employees recently took on the task of introducing computers in two primary schools in a remote corner of Bangladesh. Working with our Save the Children USA partners over 9 hectic...
10/26/09: Geography quiz - since when are the Rockies in Tucson?
This year marks the 20th anniversary of the annual SRI in the Rockies conference - the leading annual gathering of socially responsible investors and research firms. The conference itself was born in the Rockies with a small group of SRI...
10/26/09: IESC Kenya: Week 1 Solar Powered Classmate PCs
Our journey started on Saturday morning US time, arriving in Kenya on Sunday night Kenya time, after 3 plane transfers, missed connections and lost baggage. Flew to Kisumu on Monday morning to be received by Alphonce Okuku, Director of Kageno...
10/20/09: Intel Education Service Corp: Bangladesh Week 1 Summary
On Wednesday, Oct. 14th., the four members of the Intel Education Service Corps met for the very first time over breakfast in a Dhaka hotel, after travelling halfway around the world from Arizona (Bob), Mumbai (Surya), California (Noor), and Oregon...
10/15/09: Blog action day - the new opportunity for Intel in addressing climate change
Addressing climate change is not something new for us. But how we are now looking at the issue is. As a company, Intel has taken steps to measure and reduce the carbon footprint of our operations for many years now....
10/15/09: Helping Students Succeed: What Intel is Doing to Make Learning Engaging
Recently, at a conference on education reform, I heard a state superintendent from one of the country’s highest performing states share a comment I found concerning. He said he believed there would be a tension between meeting more rigorous common...
10/14/09: Can Web 2.0 save the world?
Remember the age of Web 1.0? Back when it took all night to download one song on a 57k dial-up? Today we have broadband and iTunes and dial-up is a distant memory in the era of Web 2.0. According...
10/13/09: What does CSR success look like? Check out Intel's IT department...
Here’s a great example of what I mean when I talk about successes in Intel’s ongoing strategy to “embed CSR more deeply into the business.” Over the past year, Intel’s IT departmentr has embraced and taken ownership of driving sustainability...
10/08/09: 70 years worth of Gigaflops every day and counting...
In August, Intel launched a project through Facebook - Progress thru Processors (PTP) and since then 127,000 people have become fans of the application which allows a user's computer to supply CPU power for humanitarian research. These users have...
10/07/09: Sustainability and teen angst?
Dr. Sharon Nunes from IBM, opened her remarks on her panel at yesterday’s annual summit of the Women’s Network for a Sustainable Future (WNSF) in NYC, noting that in her career as an engineer, she rarely finds herself in a...
09/30/09: Conference as Catalyst: CGI Promotes Connections, Compels Action
I was at the Clinton Global Initiative meeting last week and as I reflected on my time there, two experiences stand out. One is the power of the event itself. CGI brings together people from corporate life, from government, from...
09/25/09: Intel at the Clinton Global Initiative Annual Meeting 2009
This week I’m here in New York participating with the Intel team at the Clinton Global Initiative Annual Meeting. It’s my third year here and each time I am thrilled to see the high wattage gathering of government leaders, private...
09/23/09: Intel Education Service Corps - Teaching in Ho Chi Minh City
After our week in Quang Tri, it was time to return to Ho Chi Minh City, which most people still call Saigon. The Mercedes passenger van that took us from Hue to the little village was ready to take us...
09/20/09: IESC: Ho Chi Minh City
We are back in Saigon, a city of more 7 million people. Where as Quang Tri is a small sleepy town, Saigon or Ho Chi Minh City is like a modern day western metropolitan area. Like big cities everywhere, there...
09/16/09: IESC: My last days in Quang Tri
From Thi Kim Ly, a volunteer at Intel: Time is flying quickly, just a blink of an eye and here we are; on the last day of training in Quang Tri. We’re all set to conduct the last training session...
09/14/09: $100 million invested. 34 billion gallons saved. What's next?
Conserving natural resources - including water - is something that we’ve focused on Intel at for many years now. While we’ve achieved significant savings in water through investments in conservation activities over the past decade, we know we need to...
09/14/09: Intel Education Service Corp: Last night in Quang Tri
This was our last night in the city of Quang Tri. The city is very much alive as I write this story at 11pm local time. For tonight the city is celebrating Autumn festival. I’m sitting in the lobby writing...
09/13/09: Intel Education Service Corp: Days 3-6 Quang Tri Summary
Quang Tri Province, Thursday September 10 I awoke to a warm sunrise at 5:45 AM on Thursday, and soon after, the sound of truck horns blasting on the main highway through town permeated the air. A quick breakfast of Pho,...
09/11/09: Intel Education Service Corps: Day 2
Things have been busy since my last blog, where you will recall, I had just arrived in Ho Chi Minh City. It was late, and I was ready for sleeping off some jet lag. The plan was to meet for...
09/11/09: IESC: My first day teaching at Quang Tri orphanage
Hello everyone, I just had my first day teaching kids at Quang Tri orphanage here in Vietnam, and what a memorable day it has been for me! I’m very excited to tell you about my experience, as this is also...
09/10/09: Observations in Vietnam
We are in the beginning of the third day of our educational classmate PC program in Vietnam. The US volunteers spent literally the whole first day travelling to get here. A couple of us left from Phoenix on Monday to...
09/08/09: IESC: Day 1 in Vietnam
After a long day spent traveling, I am writing this from my hotel room in Saigon, before trying to get some sleep. I took the Super Shuttle from my home in San Jose to SFO around 9AM Monday, with one...
09/06/09: IESC: Off We Go!
San Jose, California This is the first of several blogs on an adventure I am about to take with several of my Intel colleagues, as part of the Intel Educational Services Corps. (See the Introduction blog of the IESC from...
09/04/09: The sustainable company you keep
I used to be involved in rating companies on their corporate responsibility and sustainability performance for a living. Now I am one of the rated. Luckily, I’m at a company that gets rated very well across most of the major...
09/03/09: Announcing the Intel Education Service Corps
Last week was a high point for me in my seven years with Intel. We launched the new Intel Education Service Corps, a program that will enable talented Intel employees from all over the world to travel to developing countries...
09/02/09: On the road to CSR improvement
So, I’m sitting here, up way too late in a hotel room in Boston, listening to the jack hammering on the street right outside my window. Figured that I should try to make some use of my inability to sleep,...
08/27/09: Pssst...$50K in advertising for your favorite non-profit. Pass it on.
One of the things that I love about working at Intel is the support and encouragement provided for employees to volunteer at local schools and non-profits. Truth be told, I would probably volunteer regardless of the support I get from...
08/25/09: Dell, HP, Intel & Motorola Aim to Ensure Mineral Supply Chains Are Conflict-Free
By: Tod Arbogast, Director of Sustainable Business, Dell; Judy Glazer, Director of Global Social and Environmental Responsibility Operations, HP; Gary Niekerk, Director of Global Citizenship, Intel; Mike Loch, Director of Supplier Corporate Responsibility, Motorola You may have recently read about...
08/17/09: Moore's Law, Less Carbon - New Academic Research
Some of my prior blogs have discussed the opportunity for society to solve some of our planet’s environmental challenges, by more effectively harnessing advances in technology. New academic research is emerging which helps clarify some of these opportunities. I recently...
08/10/09: No Intel Executives Were Harmed in the Making of this Video
One of the topics that keeps coming up in discussions with my counterparts in corporate responsibility departments at other companies is employee engagement around CSR and sustainability. As corporate responsibility matures within major global brands, one of the next big...
08/06/09: Progress Thru Processors
What if you could make a difference, help make the world a better place, by simply turning on your computer? Intel has joined forces with Facebook so you can do just that. Together they are offering a new application that...
07/23/09: Life after 40
Intel turned 41 this month. The company isn’t visibly celebrating, but I know the spirit of our 40th anniversary programs live on and are being deepened. As I visit Intel sites around the globe, I’m struck by the depth of...
07/14/09: Did I Hear Glass Breaking?
Intel is an innovative technology company - and as such - Intel is constantly going through change. One change that happened recently, which has not received much attention - but none the less is still significant - is Intel’s new...
07/09/09: Shaking Up CSR with Technology
I came across a couple of interesting technology devices that continue to demonstrate how technology has the potential to shake up life in the sustainability and CSR space. The first device came to my attention while I was reading an...
07/07/09: How do you say "what can we make possible?" in Hebrew?
Many people continue to criticize CSR reports for being too long, detailed and boring for most stakeholders to read. When you combine that sentiment with the challenges of explaining your corporate responsibility performance in multiple languages and cultures and your...
06/30/09: Rock Stars of Research@Intel Day
If you missed the recent Research@Intel Day, check out the RocketBoom video below. For the past seven years Intel has sponsored this event in order to give media a peak at what goes on “behind the curtain.” Featuring projects from...
06/26/09: Science and Math rock stars on The Tonight Show with Conan O'Brien
Science and Math rock stars hit the mainstream last night. The Tonight Show with Conan O’Brien featured finalists from the Intel International Science and Engineering Fair, held last month in Reno. Best thing about the segment, which was part of...
06/25/09: The Green Bank
I read an interesting article on an effort in the US to Charter a “Green Bank”. What’s also interesting is the author of the article sits on Intel’s Board of Directors - Reed Hundt. The goal of the Green Bank...
06/24/09: My Hot Dog Stand
I had a dream last night - that I quit my job in the “corporate world” and I opened up a hot dog stand downtown. My first customer approached and I was excited with the anticipation of my first sale;...
06/12/09: Intel supports UN Global Compact Values
I am pleased to announce that today; Intel became a supporter of the United Nations Global Compact (UNGC). The commitment to doing the right things the right way is culturally engrained at Intel. Uncompromising integrity and the highest standards of...
06/05/09: Scientific American 10: Our own "Eco rock star"
Not sure if you’ve already seen Intel’s newest advertising campaign, but it highlights some of the individual employees in our company who are behind Intel’s history of innovation - basically, our “rock stars.” The June edition of Scientific American includes...
05/22/09: Women Driving Change in Clean Tech
Yesterday, Intel hosted the first west coast summit of the Women’s Network for a Sustainable Future at our offices in Santa Clara. The day brought together a mix of women (and a few brave men) from across the spectrum of...
05/20/09: What can we make possible?
Although I am now just two weeks into my new role as Intel’s Director of Corporate Responsibility, the topic of corporate responsibility is not something new to me. For over twelve years, I have had the privilege of managing Intel’s...
05/20/09: Vote for your favorite science project - Help the contestants win cool prizes.
Last week, more than 1500 high school students from around the world gathered in Reno, NV to show off their incredible work at the Intel International Science and Engineering Fair (Intel ISEF). For a second year in a row, three...
05/19/09: New social media channels for CSR communications
A little over a week ago, in the midst of putting the finishing touches on Intel’s latest Corporate Responsibility Report (which will be available on our web site tomorrow, Wednesday, May 20th), I had the opportunity to participate in an...
05/15/09: ISEF Winners Meet Intel Insider Sarah Austin
With little time to actually absorb the honor, the three young women winners at the Intel Science and Engineering Fair met with Intel Insider and host of Pop17, Sarah Austin, for a livecast interview in the event hall in Reno,...
05/13/09: Awed and finding the "ah ha" moment at ISEF
This is day three of the Intel International Science and Engineering Fair, taking place all week in Reno, NV. High School students representing 47 countries come to present their very complex research (some of them have patents pending) and exhibits...
05/12/09: Education Rock Star
One of the most passionate advocates for education and its ability to change lives is Intel’s own Chairman of the Board, Craig Barrett. Yesterday we walked around the Intel International Science & Engineering Fair in Reno, Nevada, where Craig was...
05/11/09: ISEF Day 1: ISEF'ers Tackle World Health Issues
Today is Day 1 of the Intel International Science Engineering Fair here in Reno NV. There is an incredible array of projects and so much to see on the show floor it's pretty overwhelming! As I mentioned in an earlier...
05/10/09: Extraordinary Science Projects - Intel International Science and Engineering Fair
I am getting ready to go to Reno for the Intel International Science and Engineering Fair, totally excited to meet the finalists and learn about the amazing science projects they have been working on. This year, we have 1200+ projects...
05/07/09: Ispired by Intel ISEF
Since joining Intel last July I've been involved in some pretty exciting events and programs including IDF, CES 09 and the Esquire House. The events I'm most proud of though are Intel's education programs like the Intel Science Talent Search...
05/07/09: Sponsors of Tomorrow
I’m here in Toronto, getting ready to head over to participate in a panel discussion at the Empire Club of Canada on the topic of corporate social responsibility and the impact that social media is having on CSR communications and...
04/30/09: A Meeting of the Minds
I can’t wait for the Intel International Science and Engineering Fair to kick off in only 10 days. It is always incredible to see more than 1,500 of the world’s smartest young scientists to gather in one place at one...
04/23/09: Energy and Carbon Savings on Campus - and the winner is....
I’d like to use this Earth Day opportunity to congratulate one of the heroes in the eco-technology movement: the University of Maine at Farmington. During the past month, the non-profit Climate Savers Computing Initiative (which was co-founded by Intel) sponsored...
04/22/09: Craig Barrett on Governments Fostering Innovation Economies
Recently I traveled to China and Vietnam where I met with government leaders to discuss education policy, telecom liberalization and the need to include IT in national stimulus packages. This was my 15th trip to China and 4th trip to...
04/13/09: Thanks to Intel employees, the check IS in the mail
Intel employees have earned more than $4 million dollars for 1,400 non profits and non-governmental agencies through the Intel Foundation’s matching grant program. For more than a decade, Intel has had a program under which schools can receive grants from...
04/10/09: What do an iPhone, a Toyota SUV and a Classmate PC have in common?
They are part of the winning solutions in Intel’s Inspire*Empower challenge. The iPhone (or any camera-enabled smartphone, pda or netbook) can be made into an online microscope to be used in monitoring infectious diseases. The Toyota is the wheels...
04/08/09: Click to Support the Intel Small Things Challenge
Click here and Intel will donate 25 cents to Save the Children and kiva.org to support education and economic development. It’s free and it’s easy! We need 300,000 clicks by June 30th to generate the maximum $75,000 donation this quarter....
04/06/09: Wanted: Ideas for Energy Efficient Data Centers
As I mentioned in my blog last week, there are many ways for people to get involved in helping create a more sustainable future. My family and I had a great time “powering down” during worldwide Earth Hour last Saturday...
03/31/09: Reconnecting with Your Mission
I attended today the Boston College International Conference on Corporate Citizenship. I loved the opening keynote this morning by Dev Patnaik which was based on his book, Wired to Care. His main premise was that companies succeed when they operate...
03/31/09: Do you have a PSP?
Before you answer that, let me clarify. No, it’s not the latest gaming device. It’s a Personal Sustainability Project. It was one of the many ideas that Adam Werbach covered in his keynote at the Boston College for Corporate Citizenship...
03/29/09: Can the CSR job really be harder than the job of CEO?
Last night, the annual Boston College Center for Corporate Citizenship conference kicked off with a talk from David Wilhelm, a political strategist who recently worked on both Bill Clinton’s and Barak Obama’s campaigns. In his remarks, he talked about how...
03/27/09: Power Down for the Earth
One of the most gratifying things I get to do at Intel is support the work being done by the Climate Savers Computing Initiative (CSCI), the non-profit organization co-founded by Intel, Google, and the WWF in 2007. I’d like to...
03/26/09: Can sustainability, green or CSR survive a recession? Take 2
The bad news…since Dave Stangis, former Director of CSR at Intel, posed this question almost a year ago, the economic environment has become much worse. The good news… Dave’s premise then was that CSR, Sustainability and Green aren’t supplements to...
03/25/09: Update on the Intel Small Things Challenge
For the past three months I have been managing Intel’s engagement with Save the Children under the Small Things Challenge, and wanted to share an exciting update on the progress to date. But first, a quick recap on the program...
03/24/09: 13 Years
That’s how long it’s been since I attended my first CSR conference. I was in business school and as campus leader of Net Impact (then Students for Responsible Business) I was invited to attend the BSR (Business for Social Responsibility)...
03/23/09: What does a shampoo commercial have to do with CSR?
In less than a week I’ll be headed to Boston College Center for Corporate Citizenship’s (BCCCC) annual conference, where Intel will be the lead sponsor. One recent post on the BCCCC blog offers up a sneak preview into conference sessions,...
03/18/09: one step in some mighty big shoes
I remember sitting in my cubicle and hearing about the Small Things Challenge launched by Intel Chairman Craig Barrett. I thought, “hmm, that’s neat”. 2 weeks later, I was sitting in my cubicle reading the announcement of our Chairman’s retirement...
03/17/09: Intel Clubhouse Members Awarded 26 Scholarships
Recently, 26 young people who are members of the Intel Computer Clubhouse Network saw their HOPES for a higher education get closer to being fulfilled. They are recipients of an Intel Computer Clubhouse to College scholarship for the 2009-2010 academic...
03/10/09: Live from Intel Science Talent Search 2009
This week I am in Washington DC with forty of our nations most promising young innovators - all finalists at this year's Intel Science Talent Search (Intel STS). It is an extraordinary experience to listen to these high school seniors...
03/09/09: From Small Things Great Things Indeed Come
For those of you who have not heard about the Small Things Challenge, the premise is that with a simple click thru on a website, an individual can initiate a .25 cent donation to a fund that aids education and...
02/26/09: How to Spend Smart and Run Clean: Intel @Cleantech Forum
Did you know that over 70% of the total US electricity consumption in the US is in commercial and private real estate? And in designing those buildings, over 80% of the builders and architects use two-dimensional - or 2D -...
02/26/09: Smart Energy and the rise of the Personal Smart Grid
Like many of you, I’m thrilled to see technologies such as “smart electricity grids” finally receive such attention, in the highest halls of governments and mainstream press. As highlighted by Intel’s Sean Maloney in his closing keynote of the...
02/21/09: The Resourcefulness of Waste
Albert Einstein said that we cannot solve our problems with the same thinking we used when we created them. Today, that philosophy is particularly relevant to the state of the environment. The organizers of a recent management forum organized by...
02/03/09: Final Thoughts from Davos
Friday was a strong day, with the opening two breakfast meetings being about the upcoming Copenhagen Climate Change meeting in December, and then about how ICT can help. I pushed that we should be establishing a common website for posting...
02/03/09: More Thoughts from Davos - IT industry as Magnet and Catalyst
I’m catching up with my notes from the World Economic Forum (WEF) in Davos, so let’s back up to Friday, as we finished the third day of discussions. Crisis continues to be the key topic — ranging from economic to...
02/02/09: Down and Out in Davos
Its hard to feel sorry for yourself at the annual meeting of the World Economic Forum in Davos, Switzerland…the snow glistens in the crisp mountain air illuminated by a bright alpine sun; politicians, rock stars, media moguls and the captains...
01/30/09: Days Two and Three at Davos
Day Two (Thursday) - What a day. Bright sunlight. No wind. So, I made the right decision and concluded that anyone who didn’t go skiing yesterday doesn’t have a life. It was fantastic. Davos has the reputation for this sport...
01/30/09: Davos: Intel's Bruce Sewell on a Code of Ethics
This year at the World Economic Forum in Davos, Switzerland, YouTube sponsored the “Davos Debates” where anyone can provide their own video response to questions posed on the Economy, Environment, Policy and Ethics. YouTube chose one winner in advance of...
01/29/09: Thoughts from Davos: Crisis creates opportunity
I’m in Davos this week attending the World Economic Forum (WEF) summit representing Intel’s Emerging Markets Platform Group for the first time. As everyone would expect, the economic crisis is the focus of the summit this week: What caused it?...
01/29/09: Wow, and you are how old?
Yesterday I met one of the Intel Science Talent Search finalists during a visit to his school as part of the surprise prize patrol. Michael Loy from Oregon Episcopal School in Portland was among the 40 students who found out...
01/29/09: Davos: Craig Barrett on the Post-Crisis World
This week I am representing Intel at the Annual Meeting of the World Economic Forum in Davos, Switzerland. Many just refer to this annual event as “Davos”. Intel has been involved in Davos over the last two decades and for...
01/29/09: The Davos Debates: Intel Chairman Craig Barrett Joins the Debate on the Economy
One of the active corners of the World Economic Forum’s Congress Center is the YouTube “Davos Debates”. Debate topics cover the Economy, Policy, Environment and Ethics - and Davos participants can chime in with their points of view. Today Intel...
01/28/09: Day One in Davos
The Annual Meeting of the World Economic Forum is still a crowded, noisy place. The people and contacts are like no other place in the world. I spent the day attending the open sessions in the Congress Centre and having...
01/28/09: Live from Davos: World Economic Forum
I am sending this from Davos, Switzerland - home to the Annual Meeting of the World Economic Forum. Watch this space over the next couple of days - we’ll be posting “live-from-Davos” updates, YouTube videos, and (if we catch them)...
01/20/09: Notes from the Technology Inaugural Ball
Intel and ePals were invited to sponsor and attend the Huffington Post Technology Inaugural Ball on the 19th January 2009. Somewhat more cutting edge than most of the standard inaugural celebrations, nearly 2000 people packed - and I mean packed...
01/16/09: My Biggest Disappointment at CES, Yet Again, Came in 500ml Packages
And now ladies and gentlemen, something completely different from the self-congratulatory, back-slapping, post-CES euphoria flooding the airwaves. Oh yes, there was amazing technology, amazing innovation and a sense of hubris in light of the economy and hard times all...
01/11/09: CES and the Small Things Challenge
Intel Chairman Craig Barrett gave the opening keynote this year at the Consumer Electronics Show program on Technology and Emerging Countries. The main message of his keynote was that “small deeds done are better than big deeds planned,” and it...
01/11/09: CES and the Small Things Challenge
Intel Chairman Craig Barrett gave the opening keynote this year at the Consumer Electronics Show program on Technology and Emerging Countries. The main message of his keynote was that “small deeds done are better than big deeds planned,” and it...
12/22/08: About The Happiness of Giving
I recently had the privilege of attending a fascinating lecture delivered by Wendy Liu, Assistant Professor of Marketing at UCLA Anderson School of Management, during her visit to Haifa University. She spoke at length about her research on how time...
12/15/08: mechanisms for change: can YOU be part of the solution?
Last week I blogged about some recent studies which indicate that ICT has an important role to play in combating climate change. One question that came up was, aside from good policies, how are the carbon emission savings outlined in...
12/11/08: What does climate change have to do with corporate governance?
It used to be that conversations about corporate governance and environmental management happened in separate circles. The governance folks focused their energy on lamenting egregious pay packages and accounting scandals, leaving the more touchy-feely environmental topics to others. But over...
12/09/08: The data behind ICT and climate change
On Nov 25th, my colleague Stephen Harper blogged about the role of Information Communications Technology (ICT) in combating climate change, and outlined some policies that Intel, through DESC, are pursuing to allow the solutions potential of ICT to be realized....
12/05/08: What does one million hours mean?
The economic news is constant. The 24x7 news cycle bombards us all with information about the economy; $700 billion bailout, 1.2M U.S. jobs trimmed in 2008; Chinese Government pledges $586B stimulus; trillions lost in global financial markets and much more....
11/30/08: Web 2.0 and CSR - Getting the most out of virtual communications
About a week ago, I took part in the annual Maala Conference. In addition to the valuable seminars I attended, I had the opportunity to present our blog in the panel which discussed the role of Web 2.0 in enabling...
11/25/08: Guiding climate change and energy policy
Going back at least as far as the California ‘energy crisis’ of the early 2000s, analysts have raised concerns about the growing energy consumption and climate footprint of the Information and Communications Technology (ICT) industry. Although we now know the...
11/20/08: From Ideas to Entrepreneurship - the Finals
Day 2 - Today we have embarked upon the finals of the Intel Berkeley Technology Entrepreneurship Challenge. Nine teams have been named as finalists. They include teams from Poland, India, Canada, Mexico, China, USA and Singapore. Judging the teams were...
11/19/08: From Ideas to Entrepreneurship
Exploring new materials for clothing that help maintain working conditions in extreme environments, developing guitars that are eco friendly and sustainable both musically and in manufacturing, exploring neural devices that help rehabilitate brain injuries and support increased motion. These are...
11/18/08: What do cheetahs and technology have in common?
Did you know that in Namibia, Africa - 25 million acres of land are choked by invasive thorn bushes, which then make agriculture impossible and alter the water cycle thereby threatening life for humans and animals, like the cheetah? And...
11/10/08: Can we have Sustainability without Sacrifice?
I attend the annual BSR Conference in NYC last week. It was a very inspiring week and I met a lot of people and had some great conversations. During the night of the election, I walked over to the Rockefeller...
10/31/08: "Everything you do makes a difference..."
“Everything you do makes a difference” is a quote from Philippe Cousteau, who brightened an already great day considerably last week in Washington, D.C. He is the grandson of legendary explorer Jacques Yves Cousteau. Philippe is the co-founder and CEO...
10/28/08: We're not stopping here: EPA Green Power Leadership and great work
Last night Intel was proud to receive the Green Power Leadership Award from the U.S. Environmental Protection Agency (EPA). We were given the award as a result of our multi-year commitment to purchase more than 1.3 billion kilowatt hours of...
10/28/08: Inspired at San Jose State University
View imageOn Friday, San Jose State University’s Department of Television, Radio, Film and Theatre was kind enough to invite us to a play directed by Professor Buddy Butler. (Buddy Butler was the university professor who inspired Omar Benson Miller to...
10/23/08: Improving America's Schools
Intel had the opportunity to participate on October 20th in the US News & World Report Education Summit in Washington, DC, which focused on improving America’s secondary schools. My boss, Will Swope, Intel’s VP of Corporate Affairs, delivered introductory remarks...
10/20/08: Wow - a $120,000,000 commitment in times like these???
Intel Foundation has just announced its largest single commitment in the 20 year history of the Foundation. With this, Intel Science Talent Search is funded through 2016 and the Intel International Science & Engineering Fair through 2019. These programs of...
10/17/08: Welcome!
Hello Everyone! I’d like to begin my first blog with a little introduction. My name is Stephanie Kelly and I’m the technology integrationist at DeLay Middle School in Lewisville, TX. That means I run computer labs, provide professional development for...
10/16/08: Welcome to the improved Inspired by Education community!
Welcome to the improved Inspiredbyeducation.com. We created this community for people who care about education, and who are inspired by education, to share their stories in an online forum to inspire others. We’ve been getting your heartwarming videos-and if you...
10/09/08: How Can ICT Help Humankind?
I participated in a panel on this exciting topic last weekend at the annual Science and Technology in Society Forum in Kyoto, Japan (in the same conference center that hosted the famous Kyoto climate negotiations in 1997). I am passionate...
10/09/08: Innovation...
…it seems like everyone’s trying to figure out how to make it happen. I spent one day last week at the Forbes Leadership Network Conference titled “America the Innovator”. As would be expected at an event in Silicon Valley, the...
10/07/08: California CSR Recognition --It Sure Feels Good
A pat on the back is never our main reason for doing good things but, as a CSR professional, it always feels good when our efforts are publicly recognized. So I was thrilled to learn just last week that Intel...
09/26/08: Reporting from the Clinton Global Initiative
I had the pleasure of being in New York this week with Intel Chairman Craig Barrett for our participation in the Clinton Global Initiative (CGI) Annual Meeting and several other events related to the UN General Assembly. It was an...
09/23/08: The Increasing Value of Energy Efficiency: $2B in Energy Savings
It’s been a while since I blogged, so I’ve been anxious to share what I’ve observed in my many travels and conversations around the world. I just returned to the US from a trip to India, where I was impressed...
09/23/08: Positive Thinking: More than Just a Mantra
Think positive. It might be an overused, even clichéd mantra, but it’s the perfect call to action as we celebrate Intel’s 40th anniversary. To mark four decades of technological excellence, thousands of Intel employees are donating some one million hours...
09/22/08: Carbon Negative?
I spoke last week on a panel session on, “Aligning Carbon Footprint Marketing Messages & Communications With Business Strategy”. It was a fun and engaging discussion as we talked about the inherent challenges in making statements such as “Carbon Neutral”...
09/10/08: Celebrating Excellence in Education
In Wendy Hawkins' blog "Spring, Science, Hope, Math" she talked about why we created and continue to invest in the Intel Schools of Distinction program. Since that post in April, we have had the pleasure of announcing six outstanding schools...
09/04/08: A Decade of Sustainability Leadership
I don’t like to be “promotional” in my blog, but today Intel and our employees have something to cheer about. Today we learned that Intel Corporation was included in the Dow Jones Sustainability Indexes (DJSI) for the 10th straight year....
08/21/08: Inspiring Innovation -- Step Up to the Intel Challenge
This video has the “stuff” we don’t always hear of see at an Intel Developer Forum keynote. Sure Intel Chairman Craig Barrett talked about WiMAX, Digital Health and how technology is spreading across the globe. But that “stuff” was...
08/11/08: Eliminating PC power waste!
Last week, I participated in the launch of Verdiem’s new Edison power management tool as the President of Climate Savers Computing. Edison is a free software utility that consumers can download making it very very simple to adjust your...
07/31/08: "Inspire" me!
Got a story about education? I want to hear it. I especially want to hear about the people and events that have inspired you, changed your world, made a difference. “Inspire” (www.inspiredbyeducation.com) me!...
07/31/08: Impact Vs. Reputation in CSR Partnerships
Even if you agree that the most important element of a CSR partnership is the impact achieved, it would be foolish to ignore the reputational effects. So what happens to the reputation of a NGO when it partners with a...
07/30/08: Lame Name but Ahead of the Game
Our CSR blog received high marks from Michael Sebastian at ragan.com in his post entitled, “CSR blogs: How do they rate? Michael did say our name [CSR@Intel] was lame, but what to you expect from a company the puts a...
07/29/08: Avoiding the heat and working on CSR @ Intel
We recently brought our internal network of “CSR Champions” from all around the world into Santa Clara, CA (our corporate headquarters) for a “summit” covering a number of topics related to CSR. Any meeting that gets me out of Phoenix...
07/18/08: Happy Birthday Intel!
Today’s Intel’s 40th anniversary – and to celebrate, we created the World Mural Project in which youth around the world at more than 70 Intel Computer Clubhouses shared their vision on what computers will allow us to accomplish in the...
07/11/08: Your Happiness is Voluntary
In the spirit of July 4th, the American media compared the positions of our presidential candidates on “service” last week. John McCain talks about inspiring Americans to serve “a cause greater than their self-interest,” while Barack Obama has mentioned finding...
07/04/08: Marketing is Only Marketing when it's Sustainable
I had the pleasure of participating in last week’s annual assembly meeting of the CSR Europe organization which was a perfect opportunity to distribute Intel’s European CSR report to many of my CSR colleagues. Although the report presents many examples...
06/27/08: NGO Alliances: Which Model is Best?
What is the connection between Intel’s products and Intel’s education initiatives? Are teachers asked to buy a Classmate PC after completing a training module on how to teach 21st century skills? Of course not. One notable aspect of the Intel...
06/25/08: CSR Ratings - Are Four Lists Better Than Three?
Some days, it seems that there are more rating lists on corporate responsibility out there than we can count. (For an example, check out Dave Stangis’ blog post a few days ago on the latest Harris Interactive Reputation list.) That’s...
06/23/08: Reducing Global Emissions through ICT
Last week an important report was published entitled Smart 2020: Enabling the low carbon economy in the information age. Coming from The Carbon Group on behalf of GeSI (Global eSustainability Initiative), the study has important data on information and communication...
06/23/08: Corporate Reputation as a Business Asset
Today, Intel was announced as having one of the best Corporate Reputations among the 60 most visible companies in the U.S. We came in at #3 - our highest ranking in the 9-year history of the index and our largest...
06/11/08: Direct and Open Communication - CSR and Competition
I’ve never been one to duck an issue. CSR in many circles tends to stick to friendly waters; however, real CSR conversations need to address real issues that might not always fit squarely in the green or citizenship arena. There...
06/10/08: Energy, Eco-debates for those of you way, way into Technology
Some high level panelists and speakers from IDC, Microsoft, Sun, IBM, InfoWorld, Lawrence Berkeley National Lab, Intel and other reputable places will begin a series of on-line debates about the challenges and opportunities of energy efficient computing....
06/05/08: CSR employee retention strategy: let them go fallow*
Everybody knows that a company’s people are an important audience/stakeholder group to keep in mind when building strong CSR programs. Retention, satisfaction and productivity, it can be argued, are enhanced when people are aware of good things their employer...
06/05/08: CSR for CFO's
It’s been pretty clear to me that the concept of CSR as a business innovation tool and differentiator among companies is important to more c-suite executives than just the CEO. I’ve had some conversations over the past year with everyone...
06/05/08: Great Minds Take Responsibility in the Middle East
It’s not often that any of us mortals get to be in royal company, but that’s where I found myself a few days ago (metaphorically speaking). Just as I finished working on the Intel CSR report for the META (Middle...
06/02/08: Happiness on $5 a day?
In recognition of Intel’s 40th Anniversary, Intel employees around the world are donating a million hours of community service - at least that’s the goal. Having previously been on a, “What are we going to do to celebrate this anniversary”...
05/30/08: Paying a visit to my professional roots
Next week I’ll be up in Minneapolis to deliver a few presentations at the American Industrial Hygiene Association’s annual conference. I think I’ve mentioned in this blog before that my path to CSR/Sustainability went through the areas of environmental engineering...
05/21/08: Seriously?!! A New Employee at Intel writes about Days 16-20 | INTEL ISEF
“Are you kidding me?” She must have said it like five times. She was one of the educators that was invited and flown to Georgia by Intel to participate in Intel’s educator academy telling me about a gift basket from...
05/20/08: With Leadership Comes Responsibility
I’ve always liked this saying, but what does it really mean for a company? I know what it means to me personally, but let’s try to translate that to a company with more than 85.000 employees in close to 50...
05/19/08: A Special Night for Intel: Willam O. Douglas Corporate Achievement Award
Every so often someone will tell me my job sounds glamorous – those people usually aren’t lawyers and rarely work for large corporations. The fact is that as General Counsel a lot of my time is spent dealing with a...
05/19/08: It May be easy being Green, but speaking about it is NOT
I presented at a small conference on Corporate Sustainability in San Francisco earlier this month on the challenges of marketing and communicating “green”. The presentation was a lot of fun and the audience was very engaged—we all seemed to have...
05/19/08: Intel and Grameen: Bringing technology to rural, impoverished communities through social business
Traveling the world it is not uncommon to see poverty and people living in conditions that are almost unimaginable. It is especially striking when you see young people with seemingly no hope to get an education that might allow them...
05/19/08: Companies that really want to help the poor get unpoor should help the poor make more money
Ok, I’m going to start by saying this post may get me in trouble here at Intel because I’m going to speak heresy. I’m going to suggest we should allocate some portion of our investments in education into a different...
05/16/08: The Future of the World is in Better Hands Than We Think
Intel ISEF has just sent 1500+ kids home with their heads awhirl. Most are high school seniors and they are here from 48 states and 51 countries and territories. I’m sitting in the Atlanta airport and they are everywhere around...
05/15/08: VIDEO: Who Will Be Our Next Top High School Scientists?
We are hours away from the official announcement. Tomorrow at the Intel International Science and Engineering Fair in Atlanta, three students will be ranked the top high school science students. The top three will return home with $50,000 each from...
05/15/08: It’s the little things, really
My boss’ boss sent us all an email. The content was important and I read it with interest, but what really caught my attention was this little graphic and tagline at the bottom:...
05/14/08: Looks like the Stick still beats the Carrot
I don’t know how many of you saw the Business Insight piece in the WSJ on Monday, Does Being Ethical Pay? Here is another link to a summary just in case you don’t have access to the WSJ site....
05/14/08: Elixir of Youth
I love being around happy people. Monday was a great day for just that reason… I’m at the Intel International Science and Engineering Fair, doing communications for Intel, hoping that by getting lots of attention for the Fair we’ll see...
05/14/08: Final Judgement Day at Intel ISEF -- Pick Your Winner
The judges are hours away from tallying their votes and selecting winners for this year’s Intel International Science and Engineering Fair. Intel sponsored Sciencewoman to participate as a expert blogger and “ology” science competition judge, and she has been sharing...
05/13/08: Video: Intel ISEF Students from Albania, New Mexico, Arizona
The final hour before official judging began on Tuesday, I got to meet with four young scientists and learn about their projects. Caroline Wurden is from Los Alamos HIgh School in New Mexico. This is her second year at the...
05/13/08: Video: Shelbinator's Nerdagedden at Intel ISEF 2008 by Shelbinator
With a storyteller’s spark and an engineer’s eye, the Shelbinator whipped up this fun “for those who care about science” video. He shot it during his visits to the Intel International Science and Engineering Fair on Sunday and Monday while...
05/13/08: Getting behind the numbers
I’ve been bogged down the last few weeks finalizing our newest CSR report (look for it on our CSR web site on May 21st). I was happy to take a break one night last week to attend a scholarship award...
05/13/08: Social Media to the Rescue?
I’m BACK……What do you mean you didn’t noticed I left? Okay, I will ignore that comment for now….FYI, I was on sabbatical for two months, which is a great perk from Intel; so now that I’m refreshed and re-energized, I...
05/12/08: GeekDad from Wired Coming to ISEF
GeekDad Ken Denmead from Wired Blog Network will be on the scene meeting super science geeks from around the world as they compete at Intel ISEF. In GeekDad’s post from earlier today he remembers his student science project and invites...
05/12/08: Video: First Look at Science Ideas and Excitement from ISEF
My Intel pal Mark Pettinger and his video crew caught up with some young scientists setting on up on the first day of the Intel International Science and Engineering Fair. The excitement and thrill from students arriving on the scene...
05/11/08: Let the ISEF Games Begin!
This Mother’s Day, many high school students were on the road to the Intel International Science and Engineering Fair in Atlanta. Today, the 1,500+students were unpacking and setting up their science projects while I geared up for my arrival on...
05/08/08: Unleashing ingenuity for better and worse....maybe
On this, the last day of the NetHope Summit, I wanted to share this vid about one project where NetHope member NGOs are doing great work. The person I spoke with about the project (I promised not to attribute...
05/07/08: In NetHope, Africa is the new black. And: I fall in love with you inanimate object
I’m in day two at the NetHope summit and I’m fickle and in love. More on that last part later. My new main squeeze. Isn’t her display gorgeous? Where do you think the NGO community that is NetHope is focusing...
05/06/08: VIDEO: Worldwide Science Wizkid Competition
Innovative, young change agents. They are gathering to change the world for the better and collect a chunk of change to help pay their way to college. That’s what’s happening at the Intel International Science and Engineering Fair (Intel ISEF)...
05/06/08: NetHope summit leaves me (slightly) chagrined....
Greetings from the 2008 NetHope Summit. I’m standing on probably some of the most valuable realestate in the technology universe – San Jose – at the Cisco headquarters. Virtually every big tech player is within eyesight here, but, not being...
05/05/08: Grass roots philanthropy – where’s the corporate connection?
Socially-minded grass roots organizations like media darling Kiva.org and virtual networks such as NED are changing the development and aid industry. Is your company thinking about extending its CSR activities to include these upstarts? We are. I’ll tell you more...
05/02/08: NetHope Summit assignment takes me to the motherland (Silicon Valley)
Next week I’m off to the technology mecca (uh, that’s Silicon Valley, Ca) to rub shoulders with IT representatives of 20 NGO organizations belonging to NetHope. I swear it’s not a boondoggle. Intel is sponsoring the organization’s spring summit...
04/30/08: Does CSR have its roots in the American Black struggle?
I wanted this post’s headline to be a play on words using the word “roots.” But changed my mind on the premise that some (most?) blogospherians* who read these posts 1 – probably aren’t from the U.S. and 2 -...
04/29/08: Mr. Otellini Goes to Washington -- 84,000 employees and One Million Hours strong.
Just like Intel squeezing 47 Million transistors into one Intel Atom processor, we sent just one man to the White House to represent our 84,000 employees being honored today for Intel’s commitment to volunteerism. http://www.whitehouse.gov/news/releases/2008/04/20080429-5.wm.v.html Paul Otellini — our CEO...
04/29/08: India - Raising the Environmental Bar
Wasn’t the headline you were expecting was it? Was the farthest thing from my mind as well as I set out on a week and a half in Asia. I typically go to Asia a couple of times a year...
04/27/08: 3 Questions from Congresswoman, Zoe Lofgren
“What has your company done to pave the path toward going green?” “How have your actions helped the greater community?” “How has going green saved you money, jobs and improved lives?” These are 3 questions I’ve been asked to answer...
04/24/08: Two Questions
We don’t get too many comments to most of our posts, but I hope this one is a little different. I’m doing some personal “mapping” of the future and considering we have about 10K CSR stakeholders poking around this blog...
04/22/08: Earth Day, Every Day.
How many Earth Day blogs will there be? For me, this intuitively seems one of the worst days to be blogging considering the sheer number of posts with “Earth Day” in the title. However, considering everything going on, I’d be...
04/21/08: The Growth of Green Investing Options
For those of us in this business, socially responsible investing has been on our radar screen for more than a decade, but it was still nice to see to see The Today Show feature the concept this morning....
04/19/08: Spring, Science, Hope, Math
I’ve been working from home today, enjoying the chance to watch the buds swell, the birds flirt and the daffodils bob in the breeze. Of course this is April in Oregon, so this was sometimes highlighted by a “sun break”...
04/16/08: Can Sustainability, Green or CSR Survive a Recession?
I’ve seen this question quite a bit lately in all sorts of trade and business press. While I suppose it makes an interesting headline to some, the question makes absolutely no sense to me. It might be fair to ask...
04/10/08: Making a Conference Attendance “Stick”
This year’s Boston College Center for Corporate Citizenship (BCCCC) Conference just wrapped up this week. It was held in Boston this year, but they try to jump coasts each year. Next year it’s in San Francisco....
04/04/08: CSR at the Intersection of Intel and the Community
I have a certain perspective of Corporate Responsibility at the “corporate” level. But, I also have a perspective of CSR (yes, there is a notable “S”) at the intersection of Intel and the communities in which we operate. There are...
04/02/08: The 2nd Generation Classmate PC - Intel Developer Forum in Shanghai
Intel’s Developer Forum (IDF) is an event that is held a couple of times a year in different geographies. These are big events with thousands of industry partners and lots of press. We make several product announcements over the course...
03/26/08: On the Cutting Edge of CSR: Intel Rural Connectivity Platform
The cutting edge of CSR is the tangible intersection of social improvement and business opportunity. I see the example of Intel’s Rural Connectivity Platform as one of the most real examples of that cutting edge. -Dave This entry was first...
03/21/08: The Role of the Supply Chain In CSR
I made my way to San Francisco Wednesday evening to attend Intel’s materials Supplier Day. I’ve been hearing about Supplier Day for more than 10 years in my career at Intel. I’ve even been writing about it for several years...
03/20/08: Breathing Life into CSR Reporting
Not too long ago, I participated in the second Israeli Conference on Corporate Social Responsibility at Tel Aviv University,Israel. The goal of this conference was to encourage more companies in Israel to join the global trend of CSR reporting. Sean...
03/12/08: STS, SSP, CSR, SE, IQ, SAT, DC
Is this some kind of new code to crack? No, these are just a few of the acronyms that come to mind as I return from the Intel Science Talent Search (STS) held in Washington D.C. Tuesday night....
03/12/08: Announcing the 2008 Intel Science Talent Search winners!
ISTS comes to a close with the announcement of the three winners. Scroll down for audio and video podcasts of the competition. First place winner: Shivani Sud from Durham, NC. She developed a “50-gene model” which uses gene expression to...
03/10/08: Students of Serious Science
Imagine a circular room where the farther you walk around the outer rim of its stone-tiled floor, the more enlightened you become. Or the less enlightened you feel. The place exists, but only for a week, once a year in...
03/10/08: More from Intel STS: So, for $1 million dollars!!!! Does P = NP?
Yes, there is a $1 million dollar award for the person who can answer one of the most important open questions in computer science and mathematics – does P = NP? Louis Wasserman, a senior from Montgomery Blair High School...
03/09/08: Meeting with Today’s Leaders as well as some of Tomorrow’s
I don’t always do as much as I’d like to do on the subjects of Sustainability or CSR in my (current) home state of Arizona, but this week was different....
03/09/08: ISTS Day Two: Let the judging begin!
The kids arrived in drips and drabs. Some of them arrived Wednesday night; those were the kids from out west…Portland, and Hawaii being the farthest distance. We don’t remember their being a finalist from Hawaii in all the time Intel’s...
03/08/08: ISTS Day One: Getting to know the finalists
Here is a short video from the first day of the Intel Science Talent Search, where you can meet some of the finalists and get a sense for what it’s like to be part of this select group. Every year...
03/06/08: Looking forward by looking back
Between us we’ve been supporting Intel’s science competitions for more than ten years. And this just happens to be the tenth year of the Intel Science Talent Search. Every March Intel Science Talent Search brings together the top 40 high...
02/29/08: So…Where have I been? Even I’m hard pressed to answer that.
Good question. Buried, and I mean buried in work. This is report season for those of us working on sustainability reports. Couple that with recent work on the Intel’s annual report, proxy statement, communication strategies, annual strategy revisions, external commitments,...
02/29/08: Intel Science Talent Search - Why I am so passionate about it!
This year marks Intel’s 10th anniversary as title sponsor of the Intel® Science Talent Search, the oldest and most prestigious science competition for high school students in the US. The goal of the competition is to highlight the very substantive...
02/26/08: Something positive for a besieged people
We have a project underway in one of the most besieged regions of the world. In southern Israel, there is a community called Sderot. Missile attacks have been constant there since October 2000. I’m not going to get into the...
02/22/08: Technology with the Environment in Mind
This is the title of our most recent Intel Technology Journal, a quarterly online publication that discusses R&D and technology trends at Intel. The February issue highlights a few of our environmental initiatives from products and manufacturing to an interesting...
02/20/08: It's Data-Driven. CRO Magazine names Intel "Best Corporate Citizen"
Today, CRO published its annual “100 Best Corporate Citizens List” – and Intel was awarded the #1 spot. http://www.thecro.com/ So, why is this award so special to Intel?...
02/11/08: Siberian Winters and CSR
Thanks to the laudable efforts of our team in Russia, three new ComSol projects are underway in that country. One of them has already gotten lots of media coverage in its region. It’s a WiMAX-based emergency response network that allows...
02/08/08: Energy Efficiency: Be or Be Perceived
After almost ten years at Intel, I have lost track of how many times I have heard the phrase “be and be perceived” in meetings and conference calls concerning our environmental and broader corporate social responsibility operations and reputation. For...
02/05/08: Innovation, National Competitiveness and Values-based Business
While out running errands one evening this week, I had the radio on – as usual. It’s either set between the local talk station and NPR. I might have been in my car for a total of 10 min, but...
02/04/08: Images from China...
Here are some pictures of my trip to China last month, where I was working whith my colleagues there and One Global Economy to propose a ComSol project with the Chinese government. The first one is Moustafa Mourad with one...
02/01/08: Things in China keep changing….for the better.
Ok, I didn’t blog about my visit whilst in country….long story. But know that the result of my week long visit to support my colleagues on the project emerging there was well worth the investment. For one, I had the...
01/28/08: Investing in the Future – Green Power
On Monday, the EPA announced that Intel is the single largest corporate purchaser of green power in the United States putting the company at the top of EPA’s latest Green Power Partners Top 25 list, and also at the No....
01/28/08: Surviving in Davos
Second day here, I’m now an expert. First day was pretty rough; the distances between meetings are more than one first thinks, and the meetings are not ‘on a grid’. Think about a model where one is always just on...
01/28/08: Davos: Par Deux
Well, it’s been 4 days and 1 “Davos” since my last blog. Got about 3 hours sleep last night (brings my total for the week to ~18), and now I’m headed down the mountain towards Zurich. Just time to share...
01/24/08: Craig Barrett answers the Davos Question
One of the attractions at the World Economic Forum this year is YouTube’s “Davos Conversation” booth. But it’s easy to miss – positioned in one of the dozens of passageways within the Congress Centre you might walk right by...
01/23/08: Davos Brings out New Sustainability Rankings and Ratings
Each year about this time a couple of new sustainability ratings get a refresh. For the fourth year in a row, Corporate Knights has announced the 100 most sustainable corporations in the world in conjunction with the World Economic Forum...
01/23/08: Our Davos Media Diet
I’m in Davos! I got to travel to the World Economic Forum in Davos, Switzerland along with some great education advocates from Intel: Chairman Craig Barrett, legal eagle Bruce Sewell, corporate responsibility man Will Swope and education programs leader Brenda...
01/23/08: It's not Cannes, it's Davos
Imagine a place where the cops on the street out-number the pedestrians; where endless black Audi sedans compete head to head with TV remote broadcast trucks for a few precious meters of parking space; where every restaurant and every hotel...
01/18/08: The most important green: the green in my wallet
Canalysis.com published a study last year on consumers’ willingness to pay more for “green products”. As stated in their press release, Slightly more than half – 55% – of consumers agreed or strongly agreed with the statement: “I would pay...
01/14/08: Green IT – Does the Consumer Understand It?
Last week I gave a presentation at CES outlining Intel’s environmental programs. The presentation was part of a workshop sponsored by IPC and JEDEC titled “The Challenges of Going Green.” Following the presentation, I participated on a panel with representatives...
01/11/08: Refreshing our Environmental “Look and Feel”
There is a lot of Environmental content on the web these days — more and more every day in fact. Intel was one of the first companies in the world to use the web to communicate our environmental performance to...
01/08/08: Laid up in Shanghai
I know, it’s been a long time since I last posted. In December, I promised to blog about a project developing in Chengdu, China. As fates would have it, that trip was postponed…until right now. I writing while stranded in...
01/05/08: A Painful Start to the New Year
I’ve been around Intel for a long time now. The beginning of the New Year is a notoriously busy time. We are usually working hard on the upcoming corporate responsibility report and the many other projects that seem to start...
01/01/08: From Hillsboro to Dalian
The Oregonian published a story last weekend that takes an in-depth look at Intel’s technology, how it’s used, and how the innovations that are born in our Fabs and R&D facilities in Oregon materialize around the world....
01/01/08: Deck the Halls and Communicate… Right on into 2008
As we come to the end of 2007, I was reflecting on all the things that go into making a successful CSR program. First, there are the obvious ones, such as measurable positive impact on the community and environment, recognition...
12/24/07: A Few End-Of-The-Year CSR Predictions
Two things seem to be the staple of stories this time of year. Either a best/worst countdown of the last year, or a set of predictions for the new year. CSR is all about the latter, so I think we...
12/12/07: Leadership or Change Management?
Which is the more valuable skill in driving tangible improvements in CSR performance? I had the opportunity to speak to a group of professionals at a new course offered by the Boston College Center for Corporate Citizenship last week. The...
12/05/07: No Wonder Profitable and Responsible Rhyme
OK. So, poetry purists might disagree about the rhyming, but a lot of us (who maybe aren’t such great poets) believe those words definitely do go together. Today (December 5) is International Volunteer Day, which is officially accepted by the...
11/30/07: Whether there is anything left to say on the digital divide ?
With the constant buzz about closing the digital divide, is there really anything left to say? I didn’t think so until I met Prof. Sheizaf Rafaeli. Prof. Rafaeli is head of the Center for the Study of the Information Society...
11/23/07: Measuring Social Impact
There is more to CSR than climate change or green initiatives. However with the dominance of those issues on the radar screen, it might be easy to forget that. One of the concepts I’ve tried to introduce this year in...
11/14/07: Green decisions are as clear as mud
We had an interesting discussion today and it wasn’t academic. The topic was about money and how to best spend it for both the environment and financial return. The question was about spending money on the purchase of “green power”....
11/13/07: For once, some good news from China
In a few weeks I’ll be traveling to China. It’s the second time I’m traveling there. While I enjoy flying small planes and generally like to fly, flying commercially isn’t something I look forward to anymore. But in this case,...
11/12/07: Now It's Your Turn - CSR Reporting
We are in the midst of pulling all the content and data together for our 2007 Corporate Responsibility Report that will be published in May, 2008. We’ve been doing this a long time and have used many different formats to...
11/11/07: Sustainability Grab Bag…From Salmon Farming to Sunflowers
So, what do the Tech Awards, Net Impact, socially responsible investors, Fab 32, Penryn, and sunflowers have in common? Not much other than the fact that you find them all in this short blog post and they are all part...
11/01/07: Going "Glocal" With a New Kind of CSR Report
I’m having a ball referring to the CSR report we launched in Israel last week as a “glocal” CSR report (English, Hebrew). Although, it’s not my invention, I think glocal is a great word because it does more than just...
10/30/07: Technology Benefiting Humanity
Companies get involved in a lot of CSR efforts. Some seem to get an unfair amount of attention and others go on almost invisibly. I’m sure that’s the case for many companies – but there is one event that Intel...
10/26/07: Sometimes it’s all about timing: Intel’s unplanned foray into firefighting in California
While wildfires raging in California riveted attention spans this week, a small, fortunately-timed Intel technology donation is quietly, and quite unexpectedly, doing its part to help emergency and humanitarian response teams save lives and property. Now, I don’ t...
10/25/07: When a new factory is much more than just a new factory
I live in Arizona. I’ve been here for more than 14 years – and I love it here. Home, on the other hand, will always be Michigan. Detroit, to be more specific. Everybody in Detroit seemed to work in one...
10/24/07: What do seat belts have to do with sustainability?
I was driving with my wife recently and she got very upset when she saw a car next to us with small children inside who were not locked into their child seats or seat belts. It caused me to reflect...
10/22/07: Digital Inclusion, Digital Divide...is there a difference?
It’s a matter of perspective if you ask me. This question arose two weeks ago at the conference I blogged about earlier. The moderator was asking us paneliststo define the term “Digital Divide.” Of the three of us, the NGO...
10/18/07: Tying stock price to CSR – Great advice from Farron Levy
Farron Levy, Founder & CEO of True Impact, a consultancy that helps companies measure the social and business value of their operating practices, offered good advice this week about making the business case for CSR. Here’s what he had to...
10/15/07: Planning for the Environment in Business
‘Tis the Season It’s that time of year around Intel - plan time. It’s time to set budgets and priorities for the upcoming year. Although I’d like to say that it brings back fond memories of childhood and Christmas wish...
10/12/07: Good people + good questions spark lively on Digital Inclusion
Ok, I said I was going to post this yesterday after attending the TCI’s Global Competitiveness Conference, but my schedule didn’t allow me to bang out the thing, so please forgive that I didn’t do what I said I’d do....
10/11/07: Joining the Blog Action Day
The Blog Action Day is a praiseworthy voluntary blogospheric effort, designated to draw the attention of the world for one day to one important subject – the environment. During this web event, which will take place on October 15th, thousands...
10/10/07: Digital divide reunites me with an old friend
This week (tomorrow in fact) I’ll be participating in a talk-show formatted panel discussion with an old friend, Rey Ramsey. I met Rey in his second year of founding the hugely successful One Economy Corporation, a U.S. based NGO that...
10/06/07: CSR Down Under
I’m writing this somewhere over the Pacific on my way home from a VERY short trip to Sydney, Australia. It took me 40 years to actually get to Australia for the first time, but now, I’ve been there twice in...
10/02/07: So, I was watching the television show COPS the other day....
For readers not from the U.S., COPS is on the opposite end of spectrum from, let’s say, Masterpiece Theater - it’s not the most educational bit of TV out there. But I digress… There was an elderly woman in Miami...
10/01/07: Four Kids, One Job
Last week I participated in a CSR Europe Laboratory. The idea behind these labs is to bring together business people, stakeholders, and representatives of the European Union to share experiences and explore joint operational projects. The laboratory I participated in...
09/26/07: Is CSR evidence of a company’s desire for Love and Belonging?
I gave a speech last week at a gathering of young professionals interested in my blow-hard ideas and opinions, my career, CSR and the future. In addition to going on about a convergence I see developing between humans and their...
09/18/07: Football, Ethics and CSR?
It’s autumn and for many people in the States, that means football season has started. I’m actually a fan of the sport as it’s a nice distraction from my normal work life, well that’s until the Patriots spy story broke...
09/17/07: Can CSR increase business?
Ok, it's anecdotal but check this out. Earlier this year, during a conflict between Israel and Palestinians, Our Community Solutions (ComSol) champion in Israel saw opportunity in conflict. What she didn't realize at the time was seizing that opportunity would...
09/14/07: Another typical, carbon busy week!
I wasn’t a climate footprint role model this week – spending a couple days in Oregon working on organizational issues and then making my way to Chicago for a few hours to speak on a couple subjects at the Carbon...
09/07/07: The Latest Global Sustainability Index
It’s not often that a sound business and sustainability/CSR strategy turns into something that 90,000 people can be personally proud of. Today is one of those times. The annual Dow Jones Sustainability Indexes (DJSI) were published this week for 2007/2008....
08/29/07: Visiting with Investors – Getting Smarter on Issues.
Each year about this time, I make a trip to the East Coast of the US to meet with key leaders in the Socially Responsible Investment (SRI) industry. I’ve been doing this now for almost a decade – it’s turned...
08/26/07: Conference saturation point
Just a short blog post this time. I speak at a lot of conferences on the broad topic of CSR, or environment, supply chain, ethics, etc. A few years ago it got a little too much for one person to...
08/22/07: Lest you think all things go swimmingly in our CSR efforts, they don’t....
Case in point: one of our projects here in the U.S., which I thought had great promise is stuggling, not because of anything Intel did, but because of the real estate dip here in the US and perhaps some other...
08/19/07: My Five Tips for Getting Employees Involved in CSR – What's Your Sixth?
I like what Alice Shell wrote in her blog: “In terms of a talent management practice, satisfied employees are productive employees and have high retention rates. Attention to corporate social responsibility is not just good citizenship, it’s good business.” I...
08/16/07: "It is now possible to prevent human error in blood transfusions...."
They’re not my words. They are from the Malaysia newspaper, the New Straits Times reporting on a new product jointly launched this week by Siemens Malaysia and Intel Malaysia that’s sure to improve blood supply tracking in Asia. “The product,...
08/13/07: Intel and AIM team up on Corporate Responsibility Award
We figure one the most effective ways to be an evangelist for excellence in corporate responsibility is to honor and recognize those companies and organizations that are doing outstanding work in this area. Intel and the Asian Institute of Management...
08/10/07: Making technology with a mind towards the environment
My colleague Todd Brady, Intel’s Corporate Environmental manager did a good job of summarizing some of Intel’s latest efforts to reduce the impact of our products and operations on the environment. Listen to the pod cast....
08/09/07: Do Good – Or Else??
I knew a long ago I would never make it as a newspaper editor. I just can’t come up with headlines like this - I’ve never been able to. This one grabbed my attention this morning. I noticed it in...
08/06/07: A mortal dilemma….
Sometimes Community Solutions (ComSol) projects are so good we have to be careful we don’t get in trouble because of their sensitivities… Take our work wrapping up in an Israeli hospice center as an example. The project developed from personal...
07/27/07: Where Does Philanthropy Fit in the CSR Spectrum?
I have to admit, I consider myself a purist. I’ve always felt more comfortable on the “Responsibility” vs the “Social” side of the scale in CSR. My early background is in Environmental and Employee protection and health. I actually was,...
07/26/07: Don’t hate me because I’m green
I recently read Robert Samuelson’s article called, “Prius Politics”. In the article, the author suggests that the Prius is a “parable” for global warming politics and proposes that owning a Prius is more about fashion than being environmentally responsible....
07/22/07: What Exactly Is the Social Responsibility of Global Corporations?
It’s been awhile since my last blog, so there is much I could discuss. Just prior to taking a vacation in Mexico with my family, I published a post on Intel’s Classmate PC and how the press had so often...
07/19/07: How did I get here?
When I tell people what I do (I’m a marketing manager for Intel’s strategic philanthropy, Education), the first reaction is usually “I didn’t know Intel did that” and followed quickly by “how did you get that job?” So I’ll start...
07/12/07: Can technology help people get better? Don’t ask my doctor
I’m sick. I started getting sick just after returning from 12 days in China (12 Days in China, that has a Hollywood ring to it!). Whatever bug I got had the upper hand over the last few days, So, I...
07/05/07: Are Corporate Blogs "blog-a-ganda"?
Does anybody read corporate blogs? Does anybody care? Our blog is pretty new but there doesn’t seem to be many comments—-and that’s being nice. I was thinking of asking my wife to put down a comment on my blog so...
07/02/07: CSR Index: the whole is greater than the sum of its parts.
Last week, the Maala organization (an affiliate of BSR) published its index for social responsibility in Israel. I’m proud to note that Intel Israel was ranked as one of the top five privately-owned companies. The ranking is connected to the...
06/30/07: Is that a great headline, or what? -- "Intel Inside the Third World."
The credit goes to BusinessWeek, not me, but it sure got my attention. You can read the full article here if you’re interested. It’s the subtitle that I’m most interested in. “Is getting computers to poor kids charity — or...
06/27/07: How do I get a job in Corporate Responsibility?
It’s graduation time around the world and we often get questions from graduates on, “how do I get a job in the area of Corporate Responsibility?” It’s great to hear from these students because they have so much passion about...
06/22/07: The color of money....maybe it's not so tough to be green.
Green buildings, green computers, greenwashing and greenbacks. Have you heard enough yet? I hope not - because I’m afraid you are going to be hearing a lot more for a long time. The temptation is high to search through a...
06/19/07: Does technology have a role in community development?
What is technology’s role in community development? That might sound like a stupid question, but for communities, answering this question may not be as easy as you think. That may be why a standing-room-only audience joined panelists from IBM, Create...
06/14/07: Welcome to CSR@Intel
I’ve thought about a Corporate Social Responsibility (CSR) blog for a few years now. I still remember sitting in the launch meeting for the Global Reporting Initiative in 1997 in London….wondering if this CSR/Sustainability concept was just common sense or...
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