CSR
Corporate Social Responsibility at Intel®
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Sponsors of Tomorrow

Suzanne_Fallender
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I'm here in Toronto, getting ready to head over to participate in a panel discussion at the Empire Club of Canada on the topic of corporate social responsibility and the impact that social media is having on CSR communications and reporting. The topic-which didn't even exist just a few years ago-struck me as just another example of the dramatic changes that are occurring even in the field of CSR because of technology. Changes that, as will be highlighted in our biggest advertising campaign in years, were made possible by Intel silicon.

On Monday, Intel will launch our new Sponsors of Tomorrow campaign, which looks at the role that Intel plays in changing the way we all live and work. Most importantly in my opinion, is that it celebrates the minds and creativity of the people here who make that innovation possible every day. I still remember when I started here at Intel and being taken aback when these engineers would literally walk into me in the hallways/elevators as if they didn't see me. I imagined that they were busy concentrating on designing the next chip in their heads on the way to get their morning coffee. But really, I am continually amazed and proud by what my co-workers here continue to make possible - a sentiment that is amusingly captured in the new "Intel star" ad that will begin running next week. Take a sneak peak and tell us what you think.

About the Author
Suzanne Fallender is Intel’s Director of Corporate Responsibility. In this role, she collaborates with key stakeholders across the company to integrate corporate responsibility concepts into company strategies, policies, public reporting, and stakeholder engagement activities to advance Intel’s corporate responsibility leadership and create positive social impact and business value. Suzanne leads a team of experienced professionals who engage with internal and external groups to review Intel’s corporate responsibility performance and to identify new opportunities to apply Intel’s technology and expertise to address social and environmental challenges. The team also works closely with Intel’s investor relations and corporate governance groups to drive an integrated outreach strategy with investors on governance and corporate responsibility issues. Suzanne has more than 20 years of experience in the field of corporate responsibility and socially responsible investment. During her time at Intel, Suzanne has held a number of corporate responsibility-related roles, including leading programs empowering girls and women through technology. Prior to Intel, Suzanne served as Vice President at Institutional Shareholder Services where she managed the firm’s socially responsible investing division. Suzanne holds an M.B.A. from the W.P. Carey School of Business at Arizona State University and a B.A. from Trinity College in Hartford, CT. She has served on a number of leading industry advisory boards and committees on sustainability and corporate responsibility over the past decade and currently is a member of the Net Impact Board of Directors. Follow Suzanne on Twitter at @sfallender.