A pat on the back is never our main reason for doing good things but, as a CSR professional, it always feels good when our efforts are publicly recognized. So I was thrilled to learn just last week that Intel Corporation was recognized as the number one corporate philanthropist by the Silicon Valley/San Jose Business Journal for the second year in a row! The award recognizes Intel’s investment in education and the environment as well as the matching grants our employees generate through their volunteer activities and non-profit contributions. Now, that’s what I would call a spot-on description of “CSR the Intel way”.Did you know that in 2007, Intel donated $5.15 million to Silicon Valley non-profits? I’m sure that made a real difference for some very worthy organizations, but it’s worth remembering that such hard-dollar donations are just one part of Intel’s contribution to the California community. In addition to the Silicon Valley award mentioned above, Intel got a few other significant pats on the back in California this month. On the occasion of its 40th anniversary, Intel was cited by State Senator Elaine Alquist for our “vital role in improving the quality of life in California and around the world”. Intel also earned the “You Make it Happen” award for our support of the anti-graffiti and litter campaign education and action program in San Jose and received a special award for structuring an innovative financial mechanism that generated $2.5M for the district’s Teacher Mortgage Assistance Program. “CSR the Intel way” works thanks to the thousands of Intel employees who take part in our Corporate Social Responsibility initiatives. These awards and citations just reinforce the value of the work our employees are doing in their communities on a daily basis. A pat on the back that gives credit where credit is due.
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