Sometimes Community Solutions (ComSol) projects are so good we have to be careful we don’t get in trouble because of their sensitivities… Take our work wrapping up in an Israeli hospice center as an example. The project developed from personal experience of our colleague there who spent long days and nights alongside her terminally-ill relative in hospice care….In ComSol we build strong relationships with community leaders around the world and through those relationships we work with those leaders to create stronger community through technology solutions designed to address a specific community problem. In this case, the problem was finding a way to increase quality of life for surviving relatives of hospice patients. Hospice centers certainly make the process of dying more dignifying, but caring for a loved one still can be a long, emotion-filled, demanding process for everyone. Even minor nuisances can become major stressors. My colleague often sat by her sleeping or heavily sedated relative’s bed waiting – with little to do and no real instant communication between her and her other relatives. She said she would have benefited from having something to take her mind off the situation as she sat “during the long weeks not knowing whether it would be weeks or months….” Then an idea came to her: A wireless network in the hospice center sure would make it easier to stay in touch with the family during these moments and also provide a welcome distraction from the somber nature of this situation, she thought. She could work, surf the Internet and quietly communicate with her relatives. This year, her idea became a reality thanks to her leadership, a leading Israel telecom company called 012 golden line and Tel Hashomer Hospice. Together they installed a free WiFi network for family members of Tel Hashomer patients to use. Some project participants saw the installation as having goodness written all over it and prepared to promote it in the local media. But wiser heads prevailed. They thought “how do you promote this good deed without being perceived as taking advantage of dying people?” In the end we decided to quietly promote it via the hospice’s website only. After all, Intel’s good deed is what matters: now, sons and daughters and mothers and fathers caring for their departing loved ones can stay in touch thanks to Intel Community Solutions. The results are what counts. This was a good project that could have been marred by bad publicity. I’m glad our folks in Israel were alert to the sensitivity. It’s nice to work with professionals. See the hospice website for mention of Intel’s donation. Fair warning: it’s in Hebrew.
Connect With Us
Intel Corporate Responsibility Report
TagsChina Classmate PC climate change Corporate responsibility corporate social responsibility Craig Barrett CSR CSR report Davos eco-technology Education employee engagement energy efficiency Entrepreneurship environment girls and women green ICT IESC innovation Inspire Intel Intel CSR Intel Education Intel Education Service Corps Intel Involved Intel ISEF Intel STS Intel Teach ISEF08 Kenya renewable energy science science fair solar Stangis STEM sustainability technology technology entrepreneurship technology innovation vietnam volunteering World Ahead World Economic Forum