Author Archives: Marcia Hansen

About Marcia Hansen

As Editor of Inside Scoop, Marcia has responsibility for the content and conversations you find on Inside Scoop. She joined Intel in July 2010 as a social media marketing manager with the Digital Marketing group and manages consumer and corporate social media projects. Prior to working at Intel, Marcia was at Allstate Insurance where she pioneered their use of social media, including hosting a weekly Internet radio show featuring car and driving tips for women. She is an active participant in the social media space and at face-to-face events where she speaks and leads workshops on social media topics. Marcia holds an M.A. from the University of Missouri where she completed a thesis on digital literacies and her research interests spanned network rhetorics, new media/digital composition, and how teachers and students can use social technologies for learning. She's passionate about how people use new technologies to communicate and share parts of their identities online, as well as how companies use social technologies to communicate with consumers. Previously, Marcia worked for Southern Methodist University, Verizon.com, and was once one of five interns to design and develop GTE's first integrated HR Intranet. You can connect with Marcia Hansen on Twitter, at m2h blogs, or on Facebook. When she has time off, she likes to explore new places on her Honda Shadow 1100 and take pictures to post to her Flickr photostream. Ever curious, Marcia's goal is to see and experience as much of the world as possible.

The Ultrabook and the Casual Gamer

There are basically three types of gamers in this world: Console Gamers, who play video games using a game unit like a Nintendo Wii, XBox 360 or Playstation 3, Extreme Gamers who play games on high-performance desktop PCs, and the Casual Gamer, who plays games on laptops or on a sleek and responsive device like [...] Read more >

Ultrabook Project: Australian vs. American Football

One of will.i.am’s favorite adventures in Sydney was when he, and the Ultrabook Project team, visited ANZ Stadium, the official home of the Australian rules, Sydney Swans. While there, they met with the Swan’s Captain, Adam Goodes. Goodes is a two-time Brownlow Medalist (highest honor), four-time All-Australian Team member and member of the Indigenous Team [...] Read more >

The Ultrabook Project: The Sydney Opera House

When will.i.am and the team from the Ultrabook Project hit the ground in Australia, it was no surprise that one of their first stops was to Sydney’s most famous landmark. Egypt has the pyramids, Rome has the Colosseum and Sydney has its Opera House. With an estimated 6 million plus visitors each year, The Sydney [...] Read more >

Ultrabook: From Zero to Go in Seconds

We’ve all been there. An urgent project, an important email, changing flight information…whatever the case, we need our computer fast. We push the button and the little tone music goes off and…boom, nothing. And we wait and wait and wait and…still we wait. Computers can take what seems like forever to boot up. Why? When [...] Read more >

Ultrabook Project: Korean Table Manners

While visiting Seoul, will.i.am and the crew from the Ultrabook Project were immersed in the culture and the traditions of Korea. Although they were there for only four days, they learned a lot about this amazing country. One of the more interesting things they learned was in some of the subtle, and not so subtle, [...] Read more >

Seoul Takes Gaming to the Next Level

Gaming is becoming a popular part of South Korean culture. Consider the following—it’s a beautiful sunny day but your child is locked away in their room where they’ve been for the last 6 hours playing video games. It’s a parent’s worst nightmare, right? Not if you’re a parent in Seoul where playing video games is [...] Read more >

Seoul Takes Gaming to the Next Level

Gaming is becoming a popular part of South Korean culture. Consider the following—it’s a beautiful sunny day but your child is locked away in their room where they’ve been for the last 6 hours playing video games. It’s a parent’s worst nightmare, right? Not if you’re a parent in Seoul where playing video games is [...] Read more >

The Technology Timeline Advances Again With Ultrabook

Let’s take a moment to imagine a world without computers. How different our lives would be if not for desktops, laptops and now the UltrabookTM?! Computers have changed our lives. They’ve certainly changed mine. I bank online with a bank that I’ve never stepped foot inside, and its actual physical location is across the country. [...] Read more >

Top 5 New Features of Ivy Bridge Processors

It’s launch day here at Intel for the 3rd Generation Intel® Core™ processors, and to mark the occasion, I wanted to share the top 5 features in these processors, codenamed Ivy Bridge. Intel® Visual Technology – You don’t just get one, but a whole suite of video technologies that enable images to look sharper and [...] Read more >

House of Flying Laptops Ultrabook Ad

Today you can see House of Flying Laptops, the latest in the Ultrabook™ TV commercial series (click through to watch). The new Intel TV ad shows scenes from Ancient China and martial artists competing for a lone power source for their old laptops. Then, we enter a new era in computing with Ultrabook technology where [...] Read more >