Author Archives: Marcia Hansen

Top 5 New Features of Ivy Bridge Processors

Tweet It’s launch day here at Intel for the 3rd Generation Intel® Core™ processors, and to mark the occasion, I wanted to share the top 5 features in these processors, codenamed Ivy Bridge. Intel® Visual Technology – You don’t just get one, but a whole suite of video technologies that enable images to look sharper [...] Continue reading

Ultrabook Project: Seoul, South Korea Travelogue with will.i.am

Tweet  The Ultrabook™ Project with will.i.am is a digital travelogue with great content for you to explore. We’ve just added articles and pictures from Seoul for you to enjoy. Plus, if you’re just joining us, you can visit Tokyo or Mexico City content to get up to date on all that has happened and experience [...] Continue reading

Ultrabook Project: Mexico City World Record Holders

Tweet   When you hear the name Mexico City, you typically think about its rich culture and proud heritage, but Mexico City has a little-known secret you may be interested to learn: Mexico holds some amazing, and fun, world records. In fact, Mexicans are obsessed with breaking Guinness World Records. In 2009 alone, they broke [...] Continue reading

Ultrabook Project: West Meets West as Mexico City Artist Sego Teams up will.i.am to Create Street Art

Tweet They’ve never met before, but will.i.am and Sego hit it off from the get-go. And just like that, the two of them go into collaboration mode. In the picture above, you can see the outline of Sego’s mural idea on the wall. Sego had his sketchbook open; will.i.am’s had his Ultrabook™ fired up. The [...] Continue reading

House of Flying Laptops Ultrabook Ad

Tweet Today you can see House of Flying Laptops, the latest in the Ultrabook™ TV commercial series (click through to watch). The new Intel TV ad shows scenes from Ancient China and martial artists competing for a lone power source for their old laptops. Then, we enter a new era in computing with Ultrabook technology [...] Continue reading

Ultrabook Project: Top 9 Fun Facts about Traveling with will.i.am in Mexico City

Tweet Traveling the globe with will.i.am is an adventure to say the least. So, we asked the production team who traveled with him to share some fun facts that they found interesting about the trip. Check out the list below. 1. Before the first course at the Hotel Condesa DF restaurant, the Intel team ordered [...] Continue reading

Ultrabook Project: Mexico City Nightlife

Tweet When will.i.am took center stage at Club Ragga, the packed crowd exploded and filled the room with screams and an unbelievable energy. Mexico City has an exciting nightlife scene. If you’re visiting Mexico City and want to check out the city after dark, you’ll find plenty to do. There’s art to browse, dance clubs [...] Continue reading

Plot Your Own Adventure: Welcome to the Ultrabook Interactive Video

Today Intel launches a new UltrabookTM interactive video experience for you to watch and enjoy. In the video, you’ll get to see the Ultrabook user take on knights, cowboys and martial artists. The action that unfolds shows you that when you have an Ultrabook, inspired by Intel — suddenly, everything else seems old-fashioned. Continue reading

Desperado Ultrabook Ad: Suddenly, everything else seems old fashioned

Tweet Today marks the launch of the new Ultrabook™ TV campaign entitled “Desperado” (click through to watch). The TV commercial pits the cutting edge technology of the new, ultra-sleek, ultra-fast Ultrabook against other computers in a Western saloon setting…proving that “everything else seems old-fashioned.” If you click through to watch Desperado now, you’ll be part [...] Continue reading

Ultrabook Project: Will.i.am Visits Museo Soumaya

Tweet Will.i.am can jam and rap with the best musicians in the world; however, he’s also a great thinker and creator. During The UltrabookTM Project tour, will.i.am visited the Museo Soumaya in Mexico City. While there he took time to pose next to Rodin’s sculpture, The Thinker. Opened for the first time on March 1, [...] Continue reading

ADFEST 2012 names Intel’s Museum of Me ‘Best of Social Media’

Tweet The Intel and agency team behind last year’s Museum of Me could be excused for feeling a little ‘Sally Field at the Oscars’ right now. Their work was just named ‘Best in show: cyber category’, ‘Best use of social media’ and ‘Best use of interactive video” at the prestigious Asia Pacific Advertising Festival, aka [...] Continue reading

Ultrabook Project: Mexico City Travelogue with will.i.am

The Ultrabook™ Project with will.i.am is a digital travelogue with great content for you to explore. There are photos and video shorts that give you an inside look at Mexico City and the Ultrabook Project. There’s a music party, traditional art as well as street art, and a wrestling performance – all told from will.i.am’s [...] Continue reading

Ultrabook Project: Mexico City Through Pictures

Stop #2 on the UltrabookTM Project tour was Mexico City, Mexico. The team chose Mexico City because of its rich culture. In Mexico City, will.i.am was out to discover the threads that connect his East L.A. roots with the capital city. Given its large Hispanic population and the popularity of urban street art, East LA [...] Continue reading

New Choices for Consumers with Intel Silicon in Set-Top Boxes and Media Gateways

Consumers will have even more options for their TVs whether it’s a flat panel, HDTV, 3DTV or the newest OLED TV, when service providers use the Intel® Atom™ CE5300 Media Processor (codenamed Berryville) in their set-top boxes, announced today at IPTV World Forum in London by Intel’s Service Provider Division. What’s a Media Processor? It’s [...] Continue reading

Creators Project 2012 Opens in San Francisco

The third year of the Creators Project kicks off in San Francisco on Saturday and Sunday, March 17-18. If you’re not familiar with it, the Creators Project is a creative partnership between Intel and VICE that explores the boundaries of art and technology. I visited the event grounds at Fort Mason yesterday, and it’s an [...] Continue reading

Ultrabook Project: Tokyo Travelogue with will.i.am

The Ultrabook™ Project with will.i.am has great content—photos and videos—for you to explore. It’s part travelogue and part insider’s guide. When you click over, you can get an inside look at this musical expedition and global cultural endeavor experienced through will.i.am’s eyes and ears. Continue reading

Ultrabook and Workplace Trends: Future Jobs and Flexibility

According to the Sodexo 2012 Workplace Trends Report, when you’re working this year, chances are you’ll spend some time doing so away from the office, as the report indicates that enabling a virtual workforce and creating flexible workplaces are two of the 2012 job trends. With new technology and these innovative workplace trends, it will [...] Continue reading

7 Things to Do at O’Hare When Your Flight is Canceled: Winter Weather Creativity

I was home for the holidays and didn’t get any snow. Now, I’m reading the news from home that O’Hare has canceled over 300 flights in advance of a snowstorm that is supposed to dump 4-8 inches of snow in the Chicago area. For someone like me who doesn’t have to deal with snow all [...] Continue reading

7 Things to Do at O’Hare When Your Flight is Canceled: Winter Weather Creativity

I was home for the holidays and didn’t get any snow. Now, I’m reading the news from home that O’Hare has canceled over 300 flights in advance of a snowstorm that is supposed to dump 4-8 inches of snow in the Chicago area. For someone like me who doesn’t have to deal with snow all [...] Continue reading

7 Things to Do at O’Hare When Your Flight is Canceled: Winter Weather Creativity

I was home for the holidays and didn’t get any snow. Now, I’m reading the news from home that O’Hare has canceled over 300 flights in advance of a snowstorm that is supposed to dump 4-8 inches of snow in the Chicago area. For someone like me who doesn’t have to deal with snow all [...] Continue reading